Home > News > 21 May 2021 – 40 years International Code

The recording of the Ceremony and the lectures is online. Let’s celebrate the anniversary of breastfeeding protection together! The International Code of Marketing of Breast-milk Substitutes was published in 1981. It remains valid as a tool for the protection of breastfeeding, in the broadest sense. The Code is…

  • unbiased information for parents
  • a safeguard against abusive marketing
  • warning against conflicts of interest
  • support for health professionals
  • the demand for transparency without commercial intent
  • promotion of local, healthy and balanced food – see Green feeding

Global Breastfeeding Collective – WHO – UNICEF

Many events are taking place around the world to celebrate this anniversary. The Global Breastfeeding Collective GBC, together with WHO and UNICEF, organised a panel discussion in honour of the Code on 21 May 2021. The recording of the event is online https://www.globalbreastfeedingcollective.org/40th-anniversary-international-code-marketing-breast-milk-substitutes-event

40th anniversary celebration notice

History of the Code

Interview that Maryse Arendt realized for the Journal of human lactation in 2019. Annelies Allain: Pioneer of the International Code of Marketing of Breastmilk Substitutes

India – BPNI Webinar

Breastfeeding Promotion Network India BPNI invites you to a Zoom webinar on May 21, 2021 11:30 AM India Topic: Webinar on Celebrating the World Breastfeeding Protection Day (India) Register in advance for this webinar: https://us02web.zoom.us/webinar/register/WN_vz4UUKZQTC2HpbL2aA53Qw

After registering, you will receive a confirmation email containing information about joining the webinar. See final programme and the press release which we will use with the report of monitoring on 21st. You will note on the press release we take note of the concerns that GBC is involving N4G.


Australian Breastfeeding Association would love to invite you and your colleagues to this event.
The Australian Breastfeeding Association ABA is thrilled to be holding a LIVE online panel to increase awareness and understanding of The WHO Code and its relevance in Australia. Join us on Monday 24 May 2021 at 8:00 pm AEST Register now for this FREE event: https://aba.asn.au/whocodepanel